February 19, 2006

Spreading the Word

WAP does resemble the Web and the hyperlink proves mighty again !

The service has been operational some 18 months now and has grown into a full fledged mobile community, with offerings in most of Asia, USA, South Africa and United Kingdom. The bloggers are blogging and..... the chatters are chatting. But what do I call people who ask for testimonials with “I testi u, u testi me?”

We though, are often asked how we market myGamma throughout, what can only be described as, an incongruous mix of markets - like, Thailand, South Africa, Brunei …huh? Short answer – WAP links; hyperlinks on other mobile sites! It’s little surprise that links work; this, after all, is still the internet.

But what has come as a surprise to many is the number of Wap sites out there. We draw our membership by pooling traffic with sites from many countries. To date we have partnered with more than 6,000 sites globally to gain an international distribution. Of course, not all of them become ‘major distributors’ and only the good few remain as distribution partners. Europe, in particular, is home to services that are widely used by mobile surfers from all over the world.

The strength of our distribution network is supported by our own network of member pages or ‘Mobile Homes’. Members create Wap sites with entries that invariably include links to other members or to other sites. Links are invariably exchanged, traffic circulated and more get to find out about mygamma. It’s a simple but sustainable member-get-member programme; one that keeps new members asking “If I testi you, will you testi me?”

Do you collect testimonials ?
What can you do with Mobile Homes ?
Our network of Publishers