May 27, 2009


From time to time, here on the Gamma Life blog, we like to share ideas and tips about how to make the most of the BuzzCity ad network. In this entry, we'd like to tell you a bit more about Mobile Landing Pages.

May 12, 2009

INDIA 2009

By Manish Mishra, Country Manager & Executive Producer (India)

Since January, there has been a definite shift – across the board -- in the way Indian companies advertise, a shift with positive implications for mobile and not-so-positive implications for traditional media. Branding campaigns are out. Sales Generation is in.

May 11, 2009


By Lai Kok Fung, BuzzCity CEO

Whether you work in the industry – or just enjoy good content – it's clear that the media landscape is undergoing a transformation. Newspapers are going out of business, music is sold piecemeal over the internet, and Twitter has become a household name. Mobile meanwhile continues to grow even while other sectors contract.

As BuzzCity celebrates its 10th anniversary, I find myself reflecting on these changes and I've noticed five industry trends that I would like to share with you today.