MOBILE ADVERTISING INDEX (Q4-08)

The BuzzCity Advertising Network grew 300% in 2008 as compared with a year earlier. BuzzCity served more than 19.5 billion ad banners across the 200+ country network.

We're also happy to report more depth in the network as 28 countries now each draw more than 10 million ad banners per month.

Banners Served on BuzzCity Mobile Advertising Network Q4 Position Country Q4 Banners Q4 Growth 1 Indonesia 3.6 billion 100% 2 India 727 million 10% 3 South Africa 465 million -14% 4 United States 382 million 47% 5 Kenya 241 million -19% 6 Egypt 150 million 54% 7 Romania 135 million 32% 8 Bangladesh 135 million 1% 9 Philippines 116 million 119% 10 Libya 101 million -2% Total 6.0 billion 49% Network Total 7.6 billion Network Growth 40% Indonesia remains in top position and grows stronger each quarter. The number of banners served on Indonesian mobile sites doubled in the fourth quarter to 3.6 billion, approximately the same as the number served through the first nine months of the year. India, South Africa, the US and Kenya round out the top five. Indian usage increased ten percent, reversing the previous quarter's decline. South African ad delivery dropped fourteen percent, the second straight quarter of decline, as publishers are declining ad banners from the network in an effort to promote and monetise their own content. The USA moves into 4th place with 47% growth, while Kenya drops into 5th place, possibly as a result of traffic induced network irregularities. For a complete overview of Mobile Advertising you can download the full report here