2010 saw a huge growth of the mobile internet as more users took advantage of cheaper data rates and much improved handsets. Our ad network grew by over 90% compared to 2009 and advertiser campaigns have also increased.
More than 2500 advertisers ran campaigns and increased their expenditure in several key markets.
India continued on its growth curve – in Q4 more than four billion ads were delivered to Indian audiences - and for the first time outpaced Indonesia to secure the number one spot.
The top 5 most active countries in Q4 were:
More than 2500 advertisers ran campaigns and increased their expenditure in several key markets.
India continued on its growth curve – in Q4 more than four billion ads were delivered to Indian audiences - and for the first time outpaced Indonesia to secure the number one spot.
The top 5 most active countries in Q4 were:
- India : 4 billion impressions served
- Indonesia : 3.0 billion impressions served
- United States : 1.1 billion impressions served
- South Africa : 0.9 billion impressions served
- Kenya : 0.5 billion impressions served.
