February 18, 2014

Publisher Alert : High Latent Demand Among Advertisers

In this advisory, we highlight markets where there is a strong latent demand among advertisers. Demand is particularly high in Indonesia, Thailand and South Africa where competitive bids are driving maximum bids upwards. This is also true in key markets in Latin America (Mexico, Brazil, Argentina, Colombia and Guatemala) where maximum bids are in the double digits as more advertisers vie for audiences.

Demand is not expected to ease in the first half of 2014 as more campaigns are deployed in our network with the direct benefits to publishers and ad supported mobile services.

Please download the latest advisory for a full list of high-earning markets.