November 13, 2013

Branding & Direct Response campaigns on BuzzCity

Advertising on the BuzzCity Ad Network helps advertisers achieve various goals whether through branding or direct response campaigns.

Brand Advertisers
Brand advertisers want to make sure their message reache their intended audience at an optimal cost while maintaining control of where their brand appears. For advertisers like Vodacom ,  this has meant taking advantage of our Brandsafe channels.

Direct Response Advertisers
Other advertisers run campaigns that look to convert clicks into sales; or a sign up, lead, purchase, or other actions that an advertiser wants a user to take. These campaigns may take advantage our Conversion Tracker which helps advertisers monitor – and subsequently tweak – the performance and design of different banners and landing pages.

Related Links
  1. South Africa’s largest telco Vodacom uses BuzzCity to increase subscribers through mobile display advertising.
  2. Brandsafe Channels on BuzzCity.