Brand Advertisers
Brand advertisers want to make sure their message reache their intended audience at an optimal cost while maintaining control of where their brand appears. For advertisers like Vodacom , this has meant taking advantage of our Brandsafe channels.
Direct Response Advertisers
Other advertisers run campaigns that look to convert clicks into sales; or a sign up, lead, purchase, or other actions that an advertiser wants a user to take. These campaigns may take advantage our Conversion Tracker which helps advertisers monitor – and subsequently tweak – the performance and design of different banners and landing pages.
Related Links
- South Africa’s largest telco Vodacom uses BuzzCity to increase subscribers through mobile display advertising.
- Brandsafe Channels on BuzzCity.